SEO is an acronym for “search engine optimization”. Deciding to hire an SEO professional is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Many SEOs and other agencies and consultants provide useful services for website owners, including:
- Review of your site content or structure
- Content development.
- Management of online business development campaigns.
- Keyword research.
- SEO training.
- Expertise in specific markets and geographies.
Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted as “Ads” or “Sponsored”) as well. Advertising with Google won’t have any effect on your site’s presence in our search results.
Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results.